Make Your Mark With Our Marketing.
Our Mission & Vision
At SoVan Media, our mission is to empower individuals and businesses to accelerate their online presence through intentional media strategy, bold design, and purpose-driven innovation.
We envision a future where creators, businesses, and community leaders have the confidence and clarity to thrive online — equipped with modern tools, honest strategy, and strong brand integrity.
Together, we’re building more than brands — we’re building confidence, connection, and community through creativity that inspires growth.
Rooted in Community
At SoVan Media, our work goes beyond marketing — it’s about people, connection, and community. We take great pride in serving the areas we call home and supporting the growth of local businesses through creativity and collaboration.
As of 2025–2026, SoVan Media is proudly connected to three chambers of commerce: the South Bend Regional Chamber, the Plymouth Community Chamber of Commerce, and the Fulton County Chamber of Commerce.
These partnerships reflect our ongoing commitment to community outreach — not only for our clients, but for our team and the regions we serve. While our roots run deep in Northern Indiana, our services reach far beyond, helping brands near and far grow with clarity, strategy, and confidence.
Founder & CEO Sarah VanVactor says it best:
“When you invest in media, you invest in your community.”
#1 Marketing and Advertising Company in Marshall County, Indiana.
About the SoVan Media Team
In both 2023 and 2025, SoVan Media was honored as the Best Marketing Company in Marshall County — a recognition that reflects the trust, creativity, and results we’ve built with clients and the community.
Founded by Sarah VanVactor, SoVan Media began with a simple purpose: to help businesses grow with clarity, strategy, and confidence. Sarah’s journey in social media started back in 2013, long before SoVan became what it is today. In 2020, she completed an intensive eight-month coaching program and earned her Social Media Marketing Certification, later adding credentials from HubSpot Academy, Twitter, Instagram, and TikTok, along with a Leadership Certificate through Leadership Marshall County.
Sarah’s vision has always been rooted in service — building brands that tell meaningful stories and helping businesses succeed both online and within their communities.
Working alongside her is Hannah Gordon, a vital part of the SoVan Media team who brings creativity and strategy together to help clients shine. Hannah holds a Bachelor of Science in Business with a concentration in Marketing from Indiana University South Bend, giving her a strong foundation in both marketing theory and real-world application.
With experience in digital strategy, social media management, and event marketing, Hannah helps local brands build stronger identities, connect with their audiences, and achieve measurable results. Her passion for small business growth reflects the very heart of what SoVan Media stands for — community, connection, and progress.
Together, Sarah and Hannah combine education, experience, and passion to make SoVan Media the trusted choice for businesses ready to grow their presence and purpose.
Need a Plan For You or Your Brand?
Have a Meeting with Sarah
Sarah offers hands-on guidance in business growth and strategy.
If you’re looking for a
face-to-face meeting to talk through your business finances, structure, marketing flow, or how to reach your niche effectively, Sarah will help you create a clear, actionable plan tailored to your goals and brand.
Sessions are available online or in person
Have a Meeting with Hannah
Hannah focuses on brand development and social media growth.
Don’t know your niche? Trying to figure out what to post?
Hannah offers complete
social media strategy sessions that help you discover your brand identity, define your audience, and walk away with clear action steps to grow your online presence with confidence.
Sessions are available online or in person


